In the excerpt Fast Food Nation: Why the Fries Taste Good, Eric Schlosser explains the rise of J.R. Simplot and his frozen fries. Although Simplot dropped out of school in the eigth grade, he has become a very a wealthy man thanks to his precision in providing the perfect frozen potato for fast food giants like McDonalds among others. The process for the frozen fries includes a plethora of machines working diligently side-by-side with humans covered in white lab coats and hard hats. This snapshot of the processing probably never enters the minds of the french fry eaters as they long for their crispy treat, and quite frankly, I think it would make them lose their appetite. Schlosser shows the reader how prior to Simplot's fantastic frozen delights, places like McDonald's would depend on several local farmers for their potatoes, and the McDonald's workers would actually cut and clean the potatoes prior to frying them. In the fast food environment, there just isn't enough time for freshness to prevail.
Schlosser, E. (2010). Fast Food Nation: Why the Fries Taste Good.
POV/PBS Broadcasting Service
Schlosser, E. (2010). Fast Food Nation: Why the Fries Taste Good.
POV/PBS Broadcasting Service